NEW MUSIC: HURU - GUILTY
London singer-songwriter Huru returns with new alt-pop single 'Guilty'.
It's the first release of the year for London's next big alt-pop artist; Huru returns with 'Guilty', following the resounding success of their 2021 single 'Slow Motion' (which landed them a spot on New Music Friday and a slot supporting GIRLI and July Jones on tour).
Huru's latest release is true to form - impossibly catchy and poetic all at once. Taking influence from WILLOW, Denai Moore and Arlo Parks, Huru's songwriting style leans towards the many worlds of alternative and indie-pop, and collaborating once again with producer Scott Colcombe, there seems to be no stopping this songwriting powerhouse.
"It was an emotional journey creating this song but the vision to be vulnerable was certainly important for me throughout the creative process. The lyrics came freely and are quite raw and unfiltered which I felt needed to be contrasted by a more playful, up-beat and sonically rich production."
'Guilty' succinctly captures the punch-in-the-gut feelings of heartache following betrayal, Huru's poignant lyrics sure to stir up memories of relationships gone by in the minds of her listeners.
An all-around pop phenomenon, Huru's 'Guilty' is a must-listen. Get ready to be totally immersed into their world...
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